Trademarks
The Vroom Trademarks are valuable tools for us and our licensees! We need your help to protect them.
What are the Vroom Trademarks?
Vroom Trademarks differ by country and jurisdiction. If you plan to use Vroom Content and Trademarks outside the U.S., we will ask you indicate the locations in your application. If you are granted a license, we will provide you with a complete list of applicable Vroom Trademarks for these locations and the symbols to use for each trademark. Depending on the status of the specific trademark registration, this symbol may be a ™ or an ®. Keep in mind that, these symbols may change over time, so we may ask you to update them. Don’t worry, though! We’ll always give you plenty of time to make changes.
Examples of Vroom Trademarks
Below are the Vroom Trademarks registered in the U.S. and the symbols to be used with them.
- Vroom®
- Vroom Brain Building Moments®
- Brain Building Moments®
- Brain Building Basics™
- Brain Building Activities™
- Vroom by Text™
- Vroom Tips™
- Brainy Background™
- Vroom Logo ™ (All Vroom logos and logo lockups use the ™ symbol. See example on the right.)
For more detailed information about Vroom Trademarks and how to use them, please review the Vroom Content and Attribution Guidelines.
How to use our primary trademark, our name: Vroom
- Use Vroom as a descriptor
Usually, you will be using Vroom as an adjective to describe another word. When part of a trademarked term, all the words should be capitalized.
Correct: Vroom™ app, Vroom Tips™ - Reference Vroom as a program
Vroom is only used as a noun when it referring to the program. .
Correct: Brain-building activities from Vroom™ - Use Vroom on your website
Using Vroom as a page name within your website is fine.
Correct: www.yourcompany.org/vroom
- Use the word Vroom in other forms
It is incorrect to use Vroom as a verb, or on its own as an alternative name for content. If you are using the word Vroom in a way that is possessive, countable, or plural, it is being used incorrectly.
Incorrect: Let’s do a Vroom. Should we Vroom today? How many Vrooms did you see? - Add Hyphenation and punctuation to trademarks
Vroom Trademarks should not have punctuation added.
Incorrect: Brainy-Background, Vroom’s app - Include Vroom as part of a registration on different platforms
Do not use or register Vroom Trademarks as domain names, as social media profiles, or on any online platforms.
Incorrect: @VroomTips, www.vroomindetroit.org, www.vroom.yourcompany.org