Each Vroom Tip includes an activity and a Brainy Background. Each activity is a fun and easy suggestion for a caregiver that helps build their child’s brain. 

The Brainy Background is an easy-to-digest explanation of the science behind the activity.  

Vroom Tips speak directly to parents and caregivers. 

Vroom Tips Are for Parents and Caregivers

Let's look at some examples

### Vroom Activities  

Vroom Activities are a prompt build around a caregiver’s action. Our goal is to encourage parents see the kinds of things they may already be doing to help build their child’s brain and encourage them do more of it. 

Vroom Activities - Video

Vroom Tip Example - Activities

### Brainy Backgrounds 

Brainy Backgrounds explain how an activity can help a child learn and grow. They share how the adult’s actions can have an outsized impact by sharing the science in clear and accessible ways.

Brainy Backgrounds - Video

Vroom Tip Example - Brainy Backgrounds

### Here is the whole Vroom Tip, including the Vroom Activity and the Brainy Background:

Beat and Repeat Tip

Big Idea: Flowers Illustration

Vroom Content is designed to promote the kinds of brain-building interactions between children and adults that we know are essential to help your child’s brain grow strong and flexible. 

The Big Idea

Big Idea: Dinosaur Illustration

Pop Quiz!

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Quiz

Module 1 Icon

We estimate it should take about four to six hours to get through all the modules if you did it all at once. That said, your progress will save automatically (see notes below) and you can come back at any time, so we highly recommend that you go at a slower pace, involve other stakeholders at your organization, and generally take your time and work thoughtfully. Occasionally you will be asked to provide answers to short questions or respond to a short quiz. Some of these answers will be submitted to the Vroom team for consideration with your application, others are simply for your own benefit and you can revisit them, if helpful, for your application or work plan. 

__This is Module 1 out of 4. This section covers the basic information and background you will need before you begin adapting Vroom Content.__ 

Getting Started

To ensure your progress is saved as work through the Licensing Toolkit here are a __few key things to keep in mind__: 

- The Toolkit must be completed using the __same device and browser__ as when first initiated.
- __Do not__ use private or incognito browsing modes or clear your browser’s cache. 
- If you leave and exit the application, upon return you will start at the beginning of the form. It will remember your answers though and allow you to either change them or click through to next question and see or change any responses you entered earlier.

Keep in Mind

After Module 1 Completion

Module 1 Parts - Title

Module 1 Parts - Body

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Module 1

By the end, you will understand how to apply for an Adaptation, Localization and Translation (A.L.T.) Content License. If your application is approved, you’ll be prepared to begin adaptation. 

This Toolkit will help you and your organization learn how Vroom Content adaptation works.

About the Toolkit

A sample version of the Adaptation, Localization and Translation (A.L.T.) Content License can be found here. You will not be granted an A.L.T. Content License until you have completed this Toolkit and applied for a license using the application form at the end of Module 4. We are sharing this sample document to allow you to get a feel for the terms of use for Vroom Content as assigned by the Bezos Family Foundation and Vroom.  

A.L.T. Content License Preview

Ability to go back and review sections

Toolkit Features - Title

Toolkit Features - Body

Now is a great time to read through our [Key Terms](https://toolkit.vroom.org/key-terms?restored=1) and [FAQs](https://toolkit.vroom.org/faq?restored=1 "Frequently Asked Questions")! 

Key Terms & FAQ

Even if you are familiar with Vroom Tips already, understanding Vroom as a program will help you adapt Vroom Content effectively. When we grant licenses to adapt Vroom Content, we need to ensure consistency with the program’s values and approach.

What You Need to Know About Vroom

The Vroom Story starts with the Bezos Family Foundation

Vroom was designed to support Caregivers

IDEO Quote

Empowering Parents and Caregivers with Vroom

Brain Building Moments - Video

The things that matter most for brain development—like talking and playing—don’t require more money, time or stuff. 

Rooted in Science

Vroom Content and Tools are free

Beyond the Brain

Vroom Stat

What you need to know about Vroom

Are you understanding more about Vroom? Great, let’s see what you learned. 

Quick Check

We translate early childhood science into __actionable, brain-building activities__ that caregivers can do together with their children. Then we provide the science behind the activity. We call these __Vroom Tips__. 

Vroom gives parents and caregivers tools to help their children learn and grow.

What We Do

Our Core Beliefs

There are two critical elements to our approach - Title

There are two critical elements to our approach - Body

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Critical Elements to Our Approach - Video

What Vroom is Not - Title

What Vroom is Not - Body

Vroom Tips are for Parents and Caregivers

Before starting this Licensing Toolkit, we covered the different types of Vroom Content Licenses. (For a refresher, visit our [Adapting Vroom Content](https://www.vroom.org/for-professionals/adapting-vroom-content/) page). As you now know, to access the full database of content or to adapt or translate Vroom Content, a Content License is required. This Toolkit will help prepare you to apply for an A.L.T. License. If you don’t need to adapt Vroom Content and only want to access the full database of Vroom Tips to develop your own materials or to co-brand Vroom Materials, visit our [For Professionals](https://www.vroom.org/for-professionals "For Professionals") page.  


At Vroom we have a huge database of Vroom Tips, which we are constantly refining and adding to. 

More About Vroom Tips

Vroom Tip Example

Vroom Values

Be positive and empowering

Lead with Science

To develop Vroom, we worked with leaders in neuroscience, psychology, behavioral economics, parenting and early childhood development. Their work informs everything we do.  

Be Attainable and Accessible

Meet Parents Where They Are

How much do you already know about early brain development? 

Quick Check!

Quick Check! Science Matters

It’s easy to remember these principals and apply them in your work with parents and caregivers. 

The 3 Core Science Concepts Behind Vroom

Positive Adult-Child Relationships

Spotlight Tip Example

Children learn best in supportive and trusting relationships. You're bonding with them as well as helping them learn.  

Back and Forth Interaction

Building Life Skills

Studies show that school readiness and success, better health, and stable finances in adulthood are tied to having strong executive function skills. 

These accessible, action-oriented prompts for parents and caregivers are the foundation of Vroom Tips.

The Vroom Brain Building Basics are a distillation of the science behind Vroom.   

Brain Building Basics

Each Vroom Tip includes at least one of the five Brain Building Basics. These prompts help caregivers think about their role as brain-builders in simple, actionable ways! 

The Big Idea?

Look

Chat

Follow

Stretch

Take Turns

Just like Vroom Tips, the five Vroom Brain Building Basics are for adults. These actions reflect what the caregiver is doing, not the child. (Although in some cases they might both be doing it!) 

Color-Coding

Before wrapping up Module 1 and moving on to Module 2, it is time to check in again and ask yourself a few key questions. These questions might help you decide if adapting Vroom Content makes sense for your organization. 

Vroom Tips Are for Parents and Caregivers

Let's look at some examples:

Vroom Activities

Vroom Tip #56

Brainy Backgrounds

Brainy Background #56

Here is the whole Vroom Tip, including the Vroom Activity and the Brainy Background: